Margaret Olmsted is a copywriter and content creator based in NYC.
Stackwell needed a new homepage for their recent website refresh. This page fosters belonging and introduces visitors to their innovative app and programs.
Role: Fintech, Website writing
Stackwell needed a new Our App page for their recent website refresh. This page highlights features of their stress-free investing platform, security measures, FAQs, and more.
Role: Fintech, Website writing
Stackwell needed a new Our Partners page for their recent website refresh. This page invites visitors to explore the partnerships and programs that go beyond the typical investing platform.
Role: Fintech, Website writing
Stackwell needed a new About Us page for their recent website refresh. This page states Stackwell’s mission and shares their story.
Role: Fintech, Website writing
Stackwell needed a multi-channel campaign to announce the game-changing findings of a research paper from the Financial Health Network.
Role: Fintech, B2B, Multi-channel campaign
Atoms needed an email campaign to spread the word about their New Year’s Sale.
Role: E-commerce, Email campaign
Stackwell and Hampton University have launched the second year of the Hampton Investment Program, unveiling its expanded scope and encouraging community members to apply.
Role: Fintech, Press release
Atoms used this ad campaign to promote their most popular models and bundle deals.
Role: E-commerce, Ad writing
Atoms: Paid Ads
Atoms uses this blog post to be discovered by consumers searching for shoes with podiatrist-recommended features.
Role: E-commerce, Blog, SEO copywriting
Atoms uses SEO size charts to improve brand visibility. With kids’, international, unisex, women’s, and men’s size charts, Atoms drives traffic from diverse searchers in the US and abroad.
Role: E-commerce, SEO copywriting
Stackwell gets the word out about their partnerships and becomes a trusted source on financial topics through their email newsletter: The Stack Up.
Role: Fintech, Email newsletter, Financial writing
Memorial Sloan Kettering Cancer Center drives registration for hundreds of virtual events through their annual print brochure.
Role: Healthcare, Events copywriting
Wellesley showcases projects on campus through photojournalism and long-form, narrative reporting.
Role: Higher Education, Photojournalism, narrative copywriting
Wellesley engages current and prospective students alike with an Instagram campaign focused on opportunities for students.
Role: Higher Education, Social copy